Course Content
INTRODUCTION
0/4
Digital Marketing Overview
26:22
Introduction to Digital Marketing Course
11:56
Digital Marketing Processes
04:58
Bringing Targeted Traffic
07:23
Market Research
0/4
Market Research Overview
02:28
How to find a Hungry to Buy audience
10:17
How to get responses on survey and analyze them
11:09
How to Get Valuable Feedback Without survey
17:34
Creating Website Using WordPress
0/16
Introduction
05:00
Types of Website
08:07
Website terminology and buying domain name
09:04
Buying a hosting
07:15
WordPress Installation
05:00
Create domain email accounts
03:33
WordPress introduction themes
09:38
How to create pages and post in wordpress
08:53
Categories vs tags
05:23
How to create Menus in WordPress
09:33
Customization using free themes
16:00
Customization in free themes part 2
07:55
Use of Plugins
09:38
Content Development
07:21
Payment gateway and website security
07:26
Website Planning
35:21
Email Marketing
0/7
Why Market Your Business with Email
14:49
How to Create a Free Mailchimp Account
05:53
Add Opt-Ins _ Pop Ups to Your Website for Free
09:50
Collect Emails Without a Website
05:55
Create an Email Campaign with Mailchimp
20:22
Write Emails which get opened
09:34
Email Marketing Analytics
18:33
Copy writing
0/6
What is Copywriting
05:06
The “AIDA” Formula
10:11
11 Tips for Writing Magnetic Headlines
11:39
How to Flip Features Into Benefits
10:38
5 Tips to Create an Irresistible Call to Action (CTA)
09:08
How to Write Like Your Customers Talk
04:52
Search Engine Optimisation (SEO)
0/19
Overview of SEO
19:13
SEO Metrics
20:12
SEO Optimisation of Website
19:51
How to Verify Your Website in The Google Search Console
03:12
How to take the Google Mobile Friendly test
05:20
How to Do Keyword Research
14:27
Brainstorming Keyword Ideas
17:45
How to Narrow Down Your Keyword List
15:00
How to Assess Keyword Competition _ Choose Target Keywords
10:35
How to Write Title Tags Search Engines Love
16:48
How to Skyrocket Clickthrough Rate with Meta Descriptions
11:04
How to Appear in the Google Image Search Results Part 1
11:47
How to Appear in the Google Image Search Results Part 2
07:22
Copy Optimization
21:01
The Types of Backlinks That Really Matter and How to Get Them
14:12
How to Maximise Links for Your SEO Campaigns
17:32
How to create content that gains links
13:49
How to increase Page Authority
11:09
Local SEO_ How to Rank Your Local Business in Google
28:00
Facebook Marketing
0/10
Why Market Your Business on Facebook
09:13
Facebook Page Setup
13:08
Facebook icon and cover image
15:05
Writing Page description and creating first post
12:57
How to get the first page likes
19:15
Facebook Competitions Contests
15:59
Facebook Groups
09:47
Manage Multiple Facebook Pages
06:23
Facebook Comments _ Reviews
11:44
Facebook Insights
15:08
Facebook Ads
0/30
Overview of Facebook Ads
13:57
Setup Facebook Ads Account
10:57
Ad Policies
12:53
Facebook Ad Structure
05:34
ads manager
14:39
Creating First Ad
12:07
Choosing your audience
15:57
Ad Placements
07:58
Budgets
15:04
Ad Creative
16:36
Final Step Placing Ad Order
06:44
Key Advertising Terms
09:30
Facebook Ad Reports
16:08
Facebook Pixel
14:49
Website Custom Audiences
08:26
Video Views Custom Audience
08:46
How to get page likes with Ads Manager
16:03
Video Ads
15:54
Lead Ads
21:12
Instagram Ads
08:24
Dynamic Ads
17:24
Collection Ads
14:20
Canvas Ads
09:54
Offer Ads
16:41
Local Awareness Ads
15:42
Event Response Ads
10:33
Business Manager
05:57
Custom Conversions and Events
18:48
Facebook Marketing Partners
12:09
Marketing Startup
09:17
Youtube Marketing
0/17
YouTube Marketing Overview
02:04
YouTube Marketing Strategies
10:20
Competitor Analysis for Video Ideas
13:42
Keyword Research for Video Ideas
16:16
YouTube Account Setup
04:20
YouTube Account Optimisation
07:55
YouTube Banner
11:19
YouTube Channel Tags
04:52
YouTube SEO
12:54
Enable Custom Thumbnails
05:21
YouTube Thumbnails
10:04
YouTube Cards
06:40
YouTube Comments
10:11
YouTube Monetisation
08:45
Trick to Increase your subscribers
03:33
YouTube Ads
17:34
YouTube Analytics
18:29
Instagram Marketing
0/11
Introduction and account creation
07:26
Instagram Business Account Setup
03:20
Instagram Bio
06:47
Instagram Content Creation
09:16
Instagram Reposting
04:26
Instagram Followers Hack
04:42
Instagram Hashtags
05:34
Instagram Stories
07:20
Instagram Spam
07:18
Instagram Analytics
08:50
Shopping on Instagram (New Feature)
06:25
Twitter Marketing
0/10
Overview and setting up your account
03:45
Twitter Profile Optimisation
04:14
Twitter features and related terms
13:31
How to get Followers
07:29
Twitter Hashtags
07:20
Twitter Polls
08:20
Pinned Tweets
04:30
How to get clients from twitter
05:44
Twitter on Your website
04:11
Twitter Analytics
08:35
Quora Marketing
0/9
Why Market Your Business on Quora
11:13
Quora Account Setup
03:52
Quora Account Optimisation
10:08
Questions to Answer
08:24
How to write answers on quora
06:56
Quora Promotion
05:04
Find Blog Post ideas with Quora
03:45
Quora Business Page Setup
08:42
Quora Analytics
07:58
Google Adwords
0/10
Google AdWord Overview
07:39
How Google Ads Works
08:54
Analyze Your PPC Competition
06:39
Google Ads Account Setup Part 1
03:35
Google Ads Account Setup Part 2
02:28
Create your first Campaign
08:27
Budgets and Bidding Strategy
05:57
Advanced Campaign Settings
07:02
Choose Profitable Keywords
14:26
Writing Ads that attract Customers
09:38
Google Analytics
0/20
Google Analytics Overview
06:45
Google Analytics Setup
10:51
Overview of reports for analysis
08:45
How to Add Backup Views
03:39
How to Add Filters to Reporting Views
06:26
How to Set Up Goals
11:03
Ecommerce tracking with Google Analytics
09:14
Analyzing Real time Reports
04:01
How to Analyze Audience Reports
06:55
Acquistion Reports
09:45
Behaviour Reports
09:02
How to Analyse with Segments
04:55
How to Track Marketing Campaigns with Campaign Tagging
06:53
How to Use Benchmarking Reports to Grow a Business
10:25
Custom dashboards for In-Depth Analysis
09:05
How to Set Up Custom Alerts For Traffic Spikes and Drops
07:25
How to Remove Spam Traffic from Google Analytics
10:22
Use Machine Learning to Understand Your Data
08:04
Managing Multiple Google Analytics Account
03:26
How to Link Google Adwords to Google Analytics
02:37
Pinterest Marketing
0/9
Why Market Your Business on Pinterest
09:01
Pinterest Account Setup
04:05
Pinterest Account Optimisation
04:38
Pinterest Account Verification
06:46
How to follow people in Pinterest
06:45
Pinterest Boards
08:12
Pinterest Followers
02:10
Pinterest Chrome Extension (Free)
07:32
Pinterest Graphics
11:09
Linkedin Marketing
0/8
Overview
02:33
Linkedin Account Setup
10:52
Linkedin Connections Hack
05:16
Linkedin InMail Hack
03:38
Linkedin Articles
11:02
Linkedin Groups
07:19
Linkedin Company Page Setup
13:19
Linkedin Ad Credits
04:34
Content Marketing
0/1
Content Marketing
14:19
Conclusion
0/1
Conclusion
02:51
Digital Marketing

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